Apr 5, 2009
Chamealon Style
Not only do I like/own/desire the Ray-Ban Wayfarer’s but loving the new ad campaign. Interesting way of using retro-like elements in print ad to appeal to today’s consumers and main target audience of the product; but also very eloquently well-thought of and quite simple — SIMPLE WORKS, TRY IT! – viral displayed in YouTube.
Internet Viral:
Print Ad: (click for maximum resolution)
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